Would you like to know how you can create a good marketing or communication strategy for your company? Are you curious about how to promote products and services or how you should set the prices for these? You can find full information and advice in our practical guides.
My marketing strategy
My marketing strategy
- Marketing & Sales: two terms to describe the same reality?
- Market segmentation: identify your target groups
- Creating an empathy map to identify needs
- Targeting: final selection of market segments
- Positioning: the basis of a marketing strategy
- The marketing mix
- Distinguishing the market study from the marketing study
- The marketing plan: key elements
My communication strategy
My communication strategy
Digital marketing
Digital marketing
- Tips to create an online store
- Tips to optimize your online store
- The online marketplace
- E-commerce: Improving the user experience (UX)
- E-commerce: dropshipping or the art of selling without stock
- Tips to build your website
- Showing customer reviews: doing it or not?
- SEO: Increase your website's visibility
- Tips to communicate on social networks
- Social selling in 5 questions
- The influencer: an arrow drawn on your commercial target
Determine the price
Determine the price
Promotion and advertising
Promotion and advertising
Offers and sale contracts
Offers and sale contracts
Marketing regulations and standards
Marketing regulations and standards
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